Our products and services include educational programs and consulting. These
programs typically run 2 to 5 days. Certain programs are available as standard public offerings, while all are
available on an "in-company" basis for which they are tailored and often customized.
An engagement often includes consulting
to help design or revise a process followed by a customized training program for the client employees who are impacted.
There may also be followup consulting to aid with implementation.
PUBLIC PROGRAMS All public programs are available customized, in-company. Please
see the home page for the current schedule.
"Certified Product Manager" and "Certified Product Marketing Manager" are complementary courses designed to be taken individually or together. "Certified Product Manager" focuses
on the front half of the product lifecycle - product inception through launch - while "Certified Product Marketing Manager"
addresses launch through obsolescence/refresh. Together, they cover the entire product life cycle" cradle-to-grave."
This workshop will increase the effectiveness of brand managers and others who are involved
in marketing products and/or brands (e.g., marketing managers, product managers product marketing managers).
