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Here you will find down-loadable files and useful links to other websites.
This section is under construction - more to come!
Links to On-line Articles
"Beyond Phase Gate - Why Not Use a Tailored Solution?", an article in PDMA Visions Magazine (click on "Beyond 'Phases' and 'Gates'" to get to page 21)
Documents:
Market Segmentation and Product Positioning (.pdf)
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