Leland D. Shaeffer,
founder and managing director, helps companies bring better products to market faster, using fewer resources, by helping
them implement or improve development and product lifecycle management processes. In addition to increasing market
penetration and bottom line results for commercial products and services, he applies product management principals to help
IT departments serve their internal customers.
He brings a strong combination
of analytical skill and practical experience to the problems of shortening development cycles and managing product lifecycles. For over 20 years, Mr. Shaeffer has been involved in product management and development
for high-technology companies. He has held senior positions in product management,
engineering and marketing at companies ranging from venture capital backed start-ups to Apple Computer, Convergent Technologies/Unisys,
Imagery/Eastman Kodak, and Siliconix/Vishay. Mr. Shaeffer also was a consultant
at McKinsey & Company, where he specialized in product/market strategy.
Lee Currently is Vice President of New Services and Alliances and board
member of the Product Development and Management Association (PDMA). He founded and served as thye first president of the
Los Angeles Chapter of the PDMA (PDMA-Los Angeles). He is an Authorized Testing Partner for the Association of International
Product Marketing and Management (AIPMM) and serves on its advisory board. He also is active in the Technology Council of
Southern California and the Project Management Institute.
Mr. Shaeffer holds a BS in electrical engineering from the Massachusetts Institute of Technology and a MBA from Stanford
University.
Mr. Shaeffer routinely collaborates with other professionals who have complementary expertise, including: